Wednesday, May 13th, 2009

Relevant Keywords On A Silver Plate!

relevant-keywords1When you plan building a landing page or writing articles for SEO, don’t look further…  

The “Big brother” – Google – is going to help you and information you’ll find without any effort on your part, is a potential goldmine!

What am I talking about?

Recently Google has added a helpful feature to its search results pages.

 

When you do the search and enter the first letter in the search box, it is offering you small list – only 10 the most popular options – to carry out the more effective search. If you start with one word search, after you enter your #1 keyword into Google, scroll down to the bottom of the results to find a table of 2, 3 or even 4 keyword links labeled “Searches related to:”. And each of those links is a whole new Google search.

This one feature you can use for as deep research as you wish and the best part is, these search suggestions weren’t generated randomly by any genius Google code.

This related keywords, are based on real searches that actual people perform and the suggestions are the most common ways people refine their searches when they’re looking for your keyword.

Here’s an example. Say you wanted to build Dog related site but you are looking for some very specific keyword to build your site around it.

In this case you can start your search with general term — “Dog“.

At the bottom of the listing, you should see something along these lines:

  • oldest dog
  • dog the bounty hunter
  • dogpile
  • dog chapman
  • dog names
  • dog facts
  • dog info
  • dog adoption

Now if you want dig deeper and click on “Dog adoption“:

  • bulldog adoption
  • small dog adoption
  • boxer adoption
  • dog rescue
  • animal shelters
  • dog breeds
  •  puppies for sale
  • dog adoption centers

If you look further and click on “Small dog adoption“:

  • small dog rescue adoption
  • dog rescue shelters
  • cocker spaniel adoption
  • adopt dog shelter
  • dog breed rescues
  • shih tzu dog adoption
  • pug dog rescues
  • chihuahua dog adoption

One more step – “Small dog rescue adoption“:

  • chihuahua rescue adoption
  • dog rescue shelters
  • dog breed rescue
  • dog puppy rescue

It’s not quite relevant but if you are interested in “Dog breed rescue” you can have more specific suggestions that you can consider:

  • dandie dinmont terrier breed
  •  glen of imaal terrier breed
  • dog breeds staffordshire bull terrier
  • cavalier king charles spaniel dog breed
  • bouvier des flandres dog breed
  • west highland white terrier breed
  • komondor dog breed
  • lhasa apso dog breed

And it gets even better: in the related searches, all new keyword ideas are bolded and this gives you a great idea of what searchers are looking and Google considers for when it comes to relevance.

So if you wanted to make your dog site shine, can find and consider adding as many keywords as you like that expand your subject.

  • specific keywords that describe the species
  • behavior you can fix
  • or even your own experience

All this keywords will help Google determine how relevant your page can be for the keyword — “Dog adoption“.

From now and on, when you do your search, try incorporating some “Searches related to” links in your copy, and be prepared to be pleasantly surprised with the results you’ll get.

Click here for Relevant Keywords On A Silver Plate »